Monthly Traffic
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Organic SEO Traffic
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This company is an international manufacturer and supplier of photonic technologies, providing enabling solutions to a wide range of industries worldwide, including automotive, medical, safety and security, defense, and aerospace.
The client partnered with Get Found Agency to expand its digital marketing strategy and execute SEO and PPC campaigns aimed at increasing online visibility, domain authority, lead generation, traffic throughput, and organic keyword rankings for category and product pages that didn’t rank in the top three on Google.
While many other multinational corporations moved slowly with outdated websites, our SEO experts were agile in improving the search performance of the client’s site. We focused on link building, technical improvements to page templates, and ongoing reviews of the competitive landscape to ensure the client stayed ahead of the competition.
Since the campaign’s inception in August 2020, Get Found Agency has ranked an additional 730 keywords and moved 688 search terms to the first page of search results.
“We realized almost immediate search engine and web traffic gains through our work with Get Found Agency. They worked closely to keep us apprised of the many and varied metrics we track. We have been pleased with the behind-the-scenes work that Get Found Agency drove through link building and keyword optimization, along with their expertise in advising us on related web improvements. We are impressed with the sustained improvements that our continued work with Get Found Agency yields and look forward to further growth and expansion of our SEO and PPC programs.”
Get Found Agency’s search engine optimization (SEO), link building, and pay-per-click (PPC) marketing efforts boosted the client’s digital presence, positioning its website in front of high-converting audience segments. With increased online visibility, the company generated more clicks, impressions, and conversions for its high-priority products.
Within only two months of launching the SEO campaign, our team drove 89 conversions. The SEO campaign also generated the following month-over-month (MoM) results:
Organic Traffic: +44.70%
Total Traffic Sessions: +83,680
Pageviews: +29.31%
Goal Completions: +12.09%
Get Found Agency’s PPC campaign delivered significant wins for the client, increasing conversions by up to 43.48%.
Here are the most notable paid search improvements we’ve tracked:
Quality Score: +2.86%
Traffic: +24.83%
Cost-per-Conversion: -46.64%
Ad Impressions: +21,906
We’ve also seen a 3.28% increase in click-through rate (CTR) and 719 additional total clicks.
One of the client’s biggest challenges was harnessing the full search engine potential of its website to drive traffic and generate qualified leads across various business segments. Additionally, the company struggled to set benchmarks for online success.
In addition to on-page optimization, the client required assistance with:
Managing ad budget
Promoting highest-priority products
Setting up business listings across international locations
International targeting
The ultimate goal was to amplify the client’s search engine performance, ensure top-of-page results, enhance overall digital presence, and generate sustainable, long-term lead generation and conversions.
Get Found Agency’s digital marketing services centered on optimizing the client’s SEO, link building, and PPC strategies. Our team reviewed the company’s current international rankings in three different countries—the U.S., Germany, and South Korea—since these are the largest sources of leads on their respective continents. From there, we focused our link building efforts to improve rankings in the highest priority regions.
Our SEO experts developed and executed a targeted link building campaign to increase the client’s domain and page authority for specific category and product pages that needed to rank. Get Found Agency’s SEO strategy also involved:
Monitoring the client’s current indexation rate in Google Search Console (GSC)
Identifying and eliminating threats to indexation
Building links to pages ranked 4-10 for high-value, high-volume search terms
Continued attempts to verify Google My Business (GMB) profiles for all locations
For the PPC campaign, our PPC managers rebuilt the client’s account and established a new conversion tracking system to monitor even micro-conversions. This strategy streamlined the client’s campaign monitoring and revenue tracking. We also utilized Google Ads dynamic campaigns to drive relevant traffic to the website.
To ensure maximum return on investment (ROI) and greater online visibility, Get Found Agency’s ongoing campaigns focus on building out the site’s international content and creating multilingual experiences that are both SEO- and user-friendly.